Artist and brand partnerships for the digital age.
We teamed up with rising star and talented songwriter Frances Forever to create a bespoke song for Tinder to run on all social platforms with a focus on Tik Tok.
Once completed, the song was uploaded to the platform and sent to a load of influencers and creators to interpret in their own way, then re-cut into a campaign by the agency.
Big shout to Frances and their management for helping us to turn this around insanely fast and to Byte for trusting us with a fun project.
We couldn't get the song out of heads for weeks.