Brand
Libratone
Campaign
Nightingale
Agency
Antidote
Producer
Toby Slade Baker + Alex Lodge
Production Company
Unit9
Composer(s)
Sigma
Artist(s)
Sigma
Track(s)
Nightingale

Antidote had an exciting idea to create a 360° music video for a current pop artist to promote the launch of the new Libratone Zipp speaker. Our task was to find that artist, commission a track that would work with the campaign and negotiate a brand partnership deal involving various social media / PR activation around the launch of the film. We approached Sigma who were interested in the idea and excited to write something for the campaign. After months of creative production and contract negotiation we're proud to show you what we created. Thanks to everyone at Antidote, Universal Records / 3Beat, BMG, Warner Chappell, Kobalt and of course to Cameron and Joe of Sigma.